Who We Are
At ApexNova Consulting, we help SaaS companies, startups, and entrepreneurs unlock hidden revenue by transforming the way they sell, communicate, and retain customers.
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We specialize in two things that drive growth in any business:
✅ Optimizing your sales process to close more deals, faster.
✅ Elevating your communication to pitch, present, and negotiate with confidence.
We’re not just consultants—we’re your growth partners. Our mission is simple: help you scale your revenue by giving you the proven systems, strategies, and skills that create lasting success.
Get To Know Us
Too many businesses lose revenue every single day because:
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Their sales process is messy or inconsistent.
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Their teams don’t know how to confidently sell or present their value.
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They lack a system to turn conversations into contracts and customers into long-term relationships.
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That’s where we come in.
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We combine over 10 years of SaaS, sales, customer success, and communication expertise to help businesses like yours stop leaving money on the table and start scaling.
Who We Serve
✅ SaaS Companies & Tech Startups
Struggling with churn? Low upsells? Sales teams that aren’t hitting their numbers? We’ll help you fix your sales process, renewals, and communication so you can grow faster.
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✅ Entrepreneurs & Coaches
Trying to close high-ticket offers? Struggling with sales calls? Unsure how to pitch your services or present your value? We’ll give you the tools and confidence to sell with power and clarity.
How We Deliver Results
At ApexNova, we don’t believe in cookie-cutter strategies. Every business is unique. That’s why we provide:
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Tailored sales process audits and rebuilds.
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Custom playbooks for upsells, renewals, and new client acquisition.
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Live communication coaching to sharpen your sales conversations, pitches, and presentations.
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Ongoing support to make sure you’re not just getting quick wins, but sustainable growth.
Meet The Founder
Mike Nielson
Hi, I’m Mike Nielson, founder of ApexNova Consulting.
After years of managing multi-million-dollar portfolios, driving over $1M in upsell revenue, and training sales teams worldwide, I launched ApexNova to help businesses close the gaps in their sales and communication strategies.
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I know what it feels like to have the potential but struggle to unlock it fully. That’s why my focus is on giving SaaS teams, entrepreneurs, and founders the proven frameworks they need to scale fast and sell with confidence.
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When you work with ApexNova, you’re getting more than advice—you’re getting a partner who’s been in the trenches and knows how to win.
